Pankaj Jasrotia
Principal
Academic Background
3 Year Diploma in Hotel Management & Catering Technology
IHM, Gurdaspur (Under NCHMCT, Pusa, New Delhi) | First Division
Post Graduate Diplomas
Management, Business Management, Sales & Marketing
MBA (HRM)
Human Resource Management
Ph.D. (Pursuing)
Expected completion by June 2025
Professional Experience
Principal
Allied College - Current
Academic Head & Programme Director
Allied College
Assistant Lecturer
IHM, Chandigarh - 7 Years
CDP
Publications
"Customer Satisfaction In Star Category Hotels: Evaluating The Effects Of Technology-Driven CRM Initiatives In Tricity (Chandigarh, Panchkula And Mohali) Region"
Published in Educational Administration: Theory and Practice 2024, 30(5), 7200 - 7206
ISSN: 2148-2403
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ISSN: 2148-2403
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"Demographic Profiling and the Impact of Technology-Driven Customer Relationship Management on Customer Satisfaction in Star Category Hotels: A Study of Tricity (Chandigarh, Panchkula and Mohali) Region"
Published in International Journal of Transformation in Tourism & Hospitality Management and Cultural Heritage
ISSN: 2581-4869
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ISSN: 2581-4869
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The Business Side of Hospitality: Understanding Revenue Management and Profitability
Revenue management and profitability are crucial aspects of the hospitality industry. Effectively managing revenue and maximizing profitability require a strategic approach and an understanding of key concepts and techniques. Let’s explore the business side of hospitality by delving into revenue management and profitability. (more…) Read MoreInternship Programs In Hotel Management Colleges: What Students Should Know
Internship Programs In Hotel Management Colleges: What Students Should Know – While they provide a glimpse of the actual world, apprenticeships in hospitality and hotel management are just as crucial to the program as theory papers. Furthermore, all exams for hotel management courses’ final semesters heavily weigh the results of internships in the field. Students who have completed...Read MoreWhy Is Egg Important in Culinary Arts
A key ingredient in cooking is the egg. It can be used as a main meal, a side dish, a component, or a complement to other recipes. The egg is a significant ingredient in culinary preparation because of its versatility; it gives food moisture, structure, and flavour. When handled and utilized correctly, it can also emulsify and aerate. Therefore, it is crucial to become familiar with the...Read MoreThe Ultimate Guide to Catering
The Ultimate Catering Guide by Allied College Chandigarh – The catering industry is divided into three main segments. 1. COMMERCIAL:- In commercial catering financial goals involve profit-generating by selling food and beverage products. For example Restaurants, fast food outlets, bars and pubs. 2. NONCOMMERCIAL:- In non-commercial catering financial goal is not to generate profits by...Read MoreWhy Housekeeping as a Career
Many people feel that housekeeping is all about cleaning. I also had the same thoughts until I took a professional course. Housekeeping is a sense of feeling. It is not just an act of cleaning. It goes beyond cleaning. Finding a career that fits the skillset and taps into your passions can be sometimes difficult. Becoming a housekeeper is a great career option that can be rewarding and allow...Read MoreScope Of Tourism And Hospitality Management
Scope Of Tourism And Hospitality Management – Tourism is one of the main economic engines for nations with a total contribution of 9.5% to global GDP and 8.9% of total employment in 2013. Tourism can only flourish if the industry can employ qualified staff or a sustainable workforce which is the heart of an excellent and prompt service delivery system. Thus, this review is made to give...Read MoreWhy hospitality management & culinary arts are Best Career option
One of the most liked and favoured courses among students willing to make career in the hospitality industry is Hotel management. The post pandemic era has seen significant growth of the tourism sector which has regenerated employment opportunities in bulk. With swift growth of everlasting tourism and hospitality sector more hotels and restaurants are coming to existence. This creates the...Read MoreWhy choose bar Management as a career?
Bar management has become a very cool and rewarding career these days. As bars, clubs, and restaurants grow, there is an equal demand for trained people. If you like customer service, event planning, and working in an energetic environment, this field is perfect for you. High demand in hotels, clubs & lounges Growth in India & abroad Great for those who enjoy people-facing jobs...Read More
